Audience Profiling

Audience Profiling Research Worksheet

 

Using the information covered in the lesson and conducting your own research, you will complete the following worksheet using the correct subject terminology.

 

ü  You will identify the audience profile of someone who watches CBeebies:

 https://www.youtube.com/watch?v=DdNlepXoQB4- 64 Zoo Lane. My favourite programme when I was younger. The psychographic audience for this programme would be children interested in  Zoos, animals and animations. . Possibly older. The Demographic  audience for this programme/channel would be ages 2-13 years old. The gender that the programme is aimed at is mixed. Both girls and boys. This is because of the way the programmes are introduced. The socio-economic audience part of the programme is a mixed class because it is aimed at younger children such as toddlers-young children age 12.

 

ü  You will identify the audience profile of someone who watches Grand Designs

 

https://www.youtube.com/watch?v=rlSmSBKA3vw- Grand Designs. The audience that the programme is aimed at is mainly for adults . The psychographic audience for this programme would be adults who are looking for a house that they would like to create themselves.  They would be interested in people who like designing things/gardeners might be interested. The demographic audience for this programme would be adults aged between 18-old age possibly. This is because of the way the house is introduced when the presenter shows the couple or person their new house(tour). The socio-economic audience part of the programme is an upper class because it is mainly aimed for adults , the money used would be people who have lots of money./a high wage. This programme is more of a documentary. I personally don't like this programme because I don't like the documentary parts of the programme.